Fields FIAT of Highland Park

It seems as if all eyes have been on FIAT ever since it demanded the spot light with last year's Super Bowl commercials. You remember which ones we're talking about - the very attractive Romanian model speaking Italian and wooing the nervous yet staring man on the street. We also can't forget our favorite bad boy Charlie Sheen  driving his own 2012 FIAT 500 Abarth in his mansion with his ankle bracelet on. Entertaining advertisements have helped consumers notice the new automaker on the U.S. market, but it's FIAT products that hold their attention.

Over the past few years, we've seen traces of Italian flair make its way to our side of the globe in the form of motor vehicles. Since then, FIAT owners here in the U.S. have come to love the practicality and fuel efficiency that the company's products provide. But what if the tables were turned? What if Italy had a little U.S. flair coming their way?

FIAT is planning to do?

Have you been paying attention to FIAT lately? If the answer is yes, you may have heard or read about the car company's growth here in the U.S. FIAT is hard at work making a strong presence among consumers, and the fruits of their labor can be seen here at your favorite Chicago-area FIAT dealership, Fields FIAT of Highland Park. 

Believe it or not, the final quarter of the year is quickly approaching. While some drivers may dread the end of summer and beginning of snowy roads within a few short months, others are growing more and more excited about what a new year can bring - new models. Consumers browsing FIAT 500 dealers near Evanston will be especially excited to hear what the 2013 FIAT 500 has in store

If you haven't noticed by now, FIAT has been doing a great job increasing its presence in the U.S. With just barely two years since its reintroduction, the automaker has provided several products that have caught the eyes of car shoppers and fans alike. While new FIAT models are definitely something worth knowing about, we can't ignore the car company's accomplishments, either. 

FIAT officials are very excited for the auto brand to be in the U.S. market, and have made quite the impression on consumers and competition alike. However, consumers looking for a new FIAT in Highland Park are familiar with the current offerings by now, and may be itching for something new. Luckily for them, a new item is expected to hit U.S. showrooms and lots quite soon...

It's hard to imagine that just a few years ago, Chrysler was just considering taking FIAT on as a project to attempt to reintroduce the company to the United States. Nevertheless, FIAT has made quite the impression in its short time on the U.S. market, and not just among consumers and fans. The small-size vehicle has proven to the competition that it is here to stay and can turn heads like the rest of them...

By now, many car shoppers - and nearly everyone else who is susceptible to advertisements grabbing their attention - have all noticed that FIAT has made quite the statement in its re-emergence onto the U.S. market. If you haven't, we're not sure how you've avoided the Super Bowl commercials, the Italian-speaking Romanian model, and the compact cars entering our lots here at Fields FIAT of Highland Park.

Admit it - when you first heard that FIAT was coming back to U.S. dealership lots, you were intrigued. And who could blame you? Those little models with the Italian flair had just the ticket in terms of practicality, affordability, and above all, fuel efficiency. The automaker has done a great job of offering products with these favorable factors - however, FIAT wants to add a little something extra...

A FIAT model can do many things. It can get you from point A to point B. It can render you more attractive by association. It can surprise you in regards to cargo capacity for such a tiny exterior. It can save you loads of cash at the gas pump with its impressive gas mileage. These claims may be nothing new to FIAT shoppers - however, we've got some news that they probably haven't?